What is Balanced Scorecard?
A strategic performance framework measuring financial, customer, process, and learning perspectives.
The Balanced Scorecard is a strategic management framework that measures organizational performance across four perspectives: Financial (revenue, profitability, cost efficiency), Customer (satisfaction, retention, acquisition), Internal Processes (operational efficiency, quality, innovation), and Learning & Growth (employee skills, culture, technology). In transformation contexts, the BSC helps organizations balance short-term financial metrics with longer-term capability-building investments.
Related terms
OKR Alignment
The practice of connecting Objectives and Key Results to transformation initiatives and team goals.
Transformation KPIs
Key performance indicators that measure progress, adoption, and value delivery of transformation programs.
Product Strategy
The set of choices about who you serve, what bets you make, and what you explicitly will not do, translated into an executable portfolio.
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