What is Minimum Viable Product (MVP)?
The smallest version of a product that lets a team test a critical assumption with real customers, not the smallest version they can ship.
The MVP is the most misused term in product. Eric Ries defined it as the version that maximizes validated learning per unit of effort, not 'v1 with fewer features.' A real MVP is designed around a falsifiable assumption: if customers do X, the bet is alive; if they don't, kill it. Most 'MVPs' shipped today are scope-cut v1s that test nothing because the team forgot to write down what they were trying to learn.
Related terms
The structured work of figuring out what to build by validating customer problems and solution assumptions before delivery.
The point at which a product satisfies a market well enough that growth becomes pull-driven rather than push-driven.
The practice of weekly customer touchpoints by the product trio to keep insights flowing into prioritization decisions.
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